How to Overachieve in Medical Sales
- Jebb C. Ruff, MBA
- Apr 16
- 1 min read

“Success usually comes to those who are too busy to be looking for it.”
– Henry David Thoreau
No sugarcoating it—𝐬𝐚𝐥𝐞𝐬 𝐢𝐬 𝐚 𝟑𝟔𝟓 𝐝𝐚𝐲 𝐬𝐩𝐨𝐫𝐭.
The pressure of managing a quota ⤵
It’s with us every single day.
In the hotel room when we’re behind.
On the long drives between customers.
When your best customer stops ordering.
Watching our kids sprint across the soccer field.
When your pipeline dries up, and leadership still wants the number.
𝐘𝐨𝐮 𝐟𝐞𝐞𝐥 𝐭𝐡𝐞 𝐰𝐞𝐢𝐠𝐡𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐞𝐱𝐩𝐞𝐜𝐭𝐚𝐭𝐢𝐨𝐧 ⤵
To perform, produce, and deliver—regardless of what’s happening around you.
Here’s how I manage it:
↳ I don’t try to win the whole year.
↳ I try to win the day.
↳ I shrink my focus
How can I move the needle today?
Try this to maximize your Med Rep Commission Check:
- Help 1 more patient.
- Find 1 new customer.
- Educate 1 more HCP.
- Send 1 thank you note.
- Implement 1 new action.
- Ask for 1 more question.
- Make 1 extra sales call.
- Schedule 1 more meeting.
Pro Tip: 𝐒𝐦𝐚𝐥𝐥 𝐝𝐚𝐢𝐥𝐲 𝐚𝐜𝐭𝐢𝐨𝐧𝐬 𝐜𝐨𝐦𝐩𝐨𝐮𝐧𝐝.
Stop chasing the number. Start mastering the process.
Because when you look up in December…
You’ll realize that every little “one more” moment adds up.
What’s your “one more” today?
Drop it in the comments—I want to hear how you’re working your territory.
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Enter medical sales in 90 days.
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